Close to Arrival and Close to Departure in Hospitality
Revenue management in the hospitality industry involves more than just setting prices—it’s also about controlling availability strategically. Two powerful tools used by hotel revenue managers are CTA (Close to Arrival) and CTD (Close to Departure). While they sound similar, they serve different purposes and can …
Hotel Events: Smart Strategies to Maximize Hotel Revenue
In today’s competitive hospitality industry, hosting hotel events has become one of the most effective ways to increase visibility, drive revenue, and attract new customer segments. Whether you’re a resort, boutique hotel, or business-class property, organizing or hosting events can turn your venue into a …
GuestPro Dynamic Pricing: Maximize Your Hotel Revenue
Dynamic pricing is a revenue management strategy that allows hotels to adjust room rates based on market demand, occupancy rates, and other influencing factors. Instead of setting fixed prices, hotels using dynamic pricing can optimize their revenue by charging higher rates during peak seasons and …
Hotel Loyalty Program: Maximize Guest Loyalty and Revenue
A hotel loyalty program is a structured marketing strategy to reward frequent guests with exclusive benefits and facilities. These programs typically offer points for each stay, which can later be redeemed for discounts, free nights, room upgrades, and other valuable incentives. By fostering guest loyalty, …